Benefits of Social Networking

One in every nine people on Earth is on Facebook. This number is calculated by dividing the planets 6.94 billion people by Facebook’s 750 million users. People spend 700 billion minutes per month on Facebook, where each Facebook user spends on average 15 hours and 33 minutes a month on the site. According to an intellectual observation and calculations made by Jeff Bullas, if Facebook were a country it would be the world's third largest country after China and India and two times the size of the U.S. population. Social networking is still the fastest-growing active social media behaviour online, increasing from 36% of global Internet users to 59% managing their profile on a monthly basis by the end of 2011. There are now over 2.8 billion social media profiles, representing around half of all internet users worldwide. To date, social networking has indeed brought a change for the betterment of mankind, through its diverse benefits such as stay connected with friends and family, keep update to the latest information and as a marketing tool.

Social networking helps people to stay connected with each other. Social networking can be considered as the easiest way to communicate with friends or even old friends. Besides, you can also get in touch with the person who lives far away from you or even the close one’s around us. For example, Stanley lives in Malaysia and he wants to contact his friend who lives in Australia, at this time, they will chat together through social networking websites like Facebook. In addition, social networking websites allow them to play games and video call. Thus, meeting each other without taking distance in mind has just been made easier through these social networking sites.

                Furthermore, people are able to keep updated with the latest news just in a flash. Nowadays, technology is getting more advance, the internet connection is easily accessible without any obstacles. People now days have access to the internet by just tapping on their portable devices such as smartphones, tablets and so on. Some social networking websites constantly update the information or the news which posted regularly by the users, which can enlighten the readers. For example students who are studying in colleges or universities, social networking websites is an important part in their studying routines. This is because the most recent announcements from the colleges or universities are posted on these websites. Therefore, students are able to know the events or activities that going to happen in the campus by using these social networking websites.

                Additionally, social networking can also be an effective marketing tool. The reason is social networking allows users to post everything to the websites. Somehow, the site can be accessed by anyone and can be seen by the public. For instance, if a company is promoting its newly launched products, the marketing department will than come into the picture helping the company to advertise the products on these social networking websites, attracting customers from all over the globe. Therefore, advertising on social networks could be a profitable solution for businesses in the world today.

                To sum it up, stay connected with friends and family, keep update to the latest information and as a marketing tool in social networking are helpful to the users. People are encouraged to use social networking method to enhance the relationship between friends and family. Besides, social networking helps to increase the profit in a company and understanding the world’s news.